StellarĪnd here we have Stellar making a similar proposition via LinkedIn: I refer them to a video I made on their photo recovery tool in the past, which wasn’t very favorable. I instead quote them a price, and make it absolutely clear to them that this will be a thorough and honest review. Unlike Tim, I confess that don’t give them no for an answer. I have received similar offerings from Wondershare. An example of Wondershare buying it’s way into editorial content.Today in Twitter I saw an interesting tweet from the maintainer of the website It’s an illustration of a couple of things. They’re not hard to find, in fact it will be often the first data recovery tools you will find. The remaining 1 out of 10 is a review done by a person who doesn’t know what he’s talking about.īut never the less, these effectively marketed tools are every where. I think, 9 out of 10 of the positive reviews you see on the web are either paid for, or the reviewer get’s a cut form each copy purchased via his website. And by that I mean buying your way into places and content people are likely to visit. Why would anyone buy RecoverIt? Or DiskDrill? Or Stellar Data Recovery? Because it’s in their face! I think it can only be explained by one thing: effective ‘marketing’. And IMO it illustrates the problem of RecoverIt encouraging people without any expertise to ‘review’ their software and make false claims. It’s more matter of reading between the lines. I don’t want put words in his mouth, he’s not accusing RecoverIt of anything, I think. The gentleman in the video is an expert on flash memory data recovery: I am glad I am not the only one noticing this and see others hinting at these practices too. Where it becomes absolutely dubious of course is paying money to influence ‘editorial’ content. Again, there’s not anything per se wrong with that, but it is good to be aware of that. The Stellar’s the DiskDrill’s and the RecoverIt’s are all over the place because they invest money into their marketing. Now, the fact you see certain tools pop up literally everywhere is not s much a testimony to their quality and effectiveness, but all the more a matter of money. But I am a one-man-show and don’t have much time to dedicate to such activities. For example, I dropped a mail when I saw they listed several JPEG repair tools, and I am glad they now list JPEG-Repair there too. I take time to browse the web and see if there’s any websites that might be interested in mentioning my tools. There is also nothing wrong with trying to get some attention for your product. So the fact I am a ReclaiMe fan has not much to do with me being affiliated to them, but all the more because I have objective reasons to love their product. I am affiliated with ReclaiMe, R-Studio, Easeus, you name it. In fact I am affiliated with most vendors of data recovery tools. Now, in my opinion there is nothing wrong with affiliation programs. And yet you see it pop up it’s ugly face everywhere, despite the fact you can get get superior software for less money. I think it’s a very poor, over hyped tool. It’s no secret that I am not a fan of Wondershare’s RecoverIt. Wondershare (RecoverIt), Stellar and DiskDrill unethical(?) marketing.
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